Feb 24, 2023
Paul Smith is one of the world’s leading experts in business storytelling. He’s one of Inc. Magazine’s Top 100 Leadership Speakers of 2018, a storytelling coach, and the bestselling author of several books on the art and science of storytelling.
During the hour-long session, Paul will discuss the following:
- What is the optimal structure of a story?
- What different types of stories should we all have at our fingertips for our meetings with health plans and provider organizations?
- How do we leverage these stories to make a sales pitch?
- How do we use storytelling to close a sale?
At the end of the episode, you will leave with a blueprint for a new storytelling strategy for your sales organization!